94% naturally derived* nourishing shampoo gently exfoliates and renews the scalp while delivering a soft, smooth and nourished afterfeel. Creates an optimal foundation for thicker, fuller hair.
ideal for medium to thick hair; normal to dry scalp
Same great formula as invati advanced exfoliating shampoo; new name!
*From plants, non-petroleum minerals or water.
TIP: Use the invati advanced™ intensive hair and scalp masque in place of the invati advanced™ thickening conditioner on days you need a little extra nourishment for your hair and scalp.
Nourishing shampoo gently exfoliates and renews the scalp.
• Reduces hair loss by 53%* when used as part of the invati advanced™3-step system
• 4 out of 5 women say their hair looks and feels thicker and fuller**
• Formulated for medium to thick thinning hair, and normal to dry scalp types
• Formulated with 10X more conditioning agents*** for added nourishment
• Wintergreen-derived salicylic acid helps remove build-up that can clog pores
• A blend of Ayurvedic herbs including ginseng and certified organic turmeric invigorate the scalp when massaged in
• Delivers a soft, smooth and nourished afterfeel
• Sulfate cleanser-free formula with low lather
• Color safe
Winner of Harper’s Bazaar ‘Best Thickening Shampoo’ 2019
SHAPE Editor's Pick for Best Exfoliating Shampoo for Thinning Hair
Save money and save plastic when you buy a litre.
• litres cost 20% less per ounce.†
• litres use up to 28% less plastic.†
Aveda's own pure-fume™ aroma with certified organic lavender, rosemary, geranium, vanilla and other pure flower and plant essences.
Aveda is a cruelty-free brand. We do not conduct animal testing and never ask others to do so on our behalf.
*Due to breakage from brushing, after using the invati advanced™ system for 12 weeks.
**In a 12-week consumer study of 104 women using the invati advanced™ system.
***When compared with invati advanced™ exfoliating shampoo: light.
†Due to buying one litre (33.8 oz) bottle versus the equivalent product in standard-size bottles or tubes.